SESSION

Building a Secure and Scalable LLM Framework at JetBlue

OVERVIEW

EXPERIENCEIn Person
TYPEBreakout
TRACKGenerative AI
INDUSTRYTravel and Hospitality
TECHNOLOGIESGovernance
SKILL LEVELIntermediate
DURATION40

JetBlue's integration of Databricks Unity Catalog and Theom's access governance platform marks a significant advancement in aviation technology, specifically in deploying generative AI. This approach addresses the industry's data management challenges and regulatory requirements. Key to this initiative is BlueBot, an AI-driven chatbot powered by OpenAI's APIs, which enhances customer service. The use of a hybrid Retrieval-Augmented Generation (RAG) model furthers the accuracy and relevance of AI responses. Crucially, the combination of Unity Catalog and Theom fortifies data security, ensuring compliance and data integrity, making JetBlue a model for AI application in aviation.

SESSION SPEAKERS

IMAGE COMING SOON

Sai Ravuru

/Senior Manager of Data Science & Analytics
JetBlue

Navindra Yadav

/Founder/CEO
Theom