GenAI Platform as a Way to Democratize Use and Maintain Governance

Despite Bradesco being one of the largest banks in Latin America, the bank deals with time-consuming processes. Seeking a solution, Bradesco turned to GenAI, which has the potential to revolutionize products and create game-changing experiences. To democratize the use of GenAI within the bank while ensuring security, we developed a GenAI platform using a lakehouse architecture to guarantee performance and scalability. Also, we used APIs to access established LLM models that are structured in functionalities such as summarization into microservices. The platform offers a governance framework that includes rapid experimentation testing, ensuring quick time-to-market. Data viz with Databricks allows dashboards to be quickly prototyped with real data, enabling rapid interaction with the business to construct relevant KPIs. We have tested 22 use cases and are currently developing more, bringing a ~50MM in operational efficiency gains as well as an increase of NPS to more than 70 million customers.