Session
Pacers Sports and Entertainment and Databricks
Overview
Wednesday
June 11
5:05 pm
Type | Virtual |
---|---|
Track | Data Strategy |
Industry | Media and Entertainment |
Technologies | Delta Lake, MLFlow, Unity Catalog |
Skill Level | Beginner |
Duration | 15 min |
The Pacers Sports Group has had an amazing year. The Indianapolis Pacers in the NBA finals for the first time in 25 years. The Fever are setting attendance and viewership records with WNBA celebrity Caitlin Clark. Hear how they have transformed their data and AI capabilities for marketing, fan behavior insights, season ticket propensity models, and democratization to their non-technical personas. And receiving a 12,000x cost reduction down to just $8 a year switching to Databricks.
Session Speakers
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Jared Chavez
/Manager, Data Engineering & Strategy
Pacers Sports and Entertainment
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Ari Kaplan
/Head of Technical Evangelism
Databricks
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Rick Schultz
/Databricks