Session
Sponsored by: Snowplow | Snowplow Signals: Powering Tomorrow’s Customer Experiences on Databricks
Overview
| Experience | In Person |
|---|---|
| Type | Lightning Talk |
| Track | Artificial Intelligence |
| Industry | Media and Entertainment, Retail and CPG - Food, Travel and Hospitality |
| Technologies | AI/BI, Mosaic AI |
| Skill Level | Beginner |
| Duration | 20 min |
The web is on the verge of a major shift. Agentic applications will redefine how customers engage with digital experiences—delivering highly personalized, relevant interactions. In this talk, Snowplow CTO Yali Sassoon explores how Snowplow Signals enables agents to perceive users through short- and long-term memory, natively on the Databricks Data Intelligence Platform.