Unlock radical speed-to-market with agentic execution powered by Celonis Process Intelligence

Companies struggle to keep pace with shifting consumer demand and strict regulatory mandates because their go-to-market process is bogged down by isolated processes, disparate data, and limited visibility. This lack of transparency across R&D, sourcing, manufacturing, sales, and distribution leads to missed seasonal windows and penalties, putting millions in revenue at risk. The Celonis Process Intelligence Graph acts as a "Living Digital Twin" to fuel Databricks AI Agents, providing the company-specific context they need to operate autonomously and orchestrate the end-to-end product development and launch journey. By agentifying the go-to-market process, organizations are replacing fragmented manual coordination with autonomous execution to achieve radical speed-to-market without sacrificing quality or compliance. A global consumer leader leveraged Celonis to accelerate time-to-market by 17 weeks, save 2,000 hours in manual work per year, and reduce the risk of revenue loss by $50M.