SPEAKER
Alfredo
Colas
Alfredo Colas is the Senior Vice President of IT for Data & Analytics, and Digital Go-To-Market.
Data and Algorithmic solutions are a key engine of P&G’s Integrated Growth Strategy. Through a combination of Enterprise Data Lake platform, data pipelines and Artificial Intelligence workbenches, this team is creating cutting-edge capabilities across all dimensions of the business. He is also accountable for developing new capabilities to unlock the full potential of the Sales teams.
Alfredo joined P&G in 1996 in Spain and has lived in 5 different countries. He has extensive experience in driving business transformations, having led commercial and supply chain redesigns, e-commerce initiatives and the integration of multiple acquisitions.
Data and Algorithmic solutions are a key engine of P&G’s Integrated Growth Strategy. Through a combination of Enterprise Data Lake platform, data pipelines and Artificial Intelligence workbenches, this team is creating cutting-edge capabilities across all dimensions of the business. He is also accountable for developing new capabilities to unlock the full potential of the Sales teams.
Alfredo joined P&G in 1996 in Spain and has lived in 5 different countries. He has extensive experience in driving business transformations, having led commercial and supply chain redesigns, e-commerce initiatives and the integration of multiple acquisitions.
Alfredo’s sessions
Alfredo will be contributing to these sessions at Data + AI Summit 2024:
Special Interest110 min
