Lars
Schrameyer

Lars is Head of the Data & AI Office at BASF Coatings GmbH in Münster, Germany. In this role, Lars leads the strategic implementation of the company’s AI and data initiatives, driving innovation and operational excellence across business units. With a strong background in digital transformation and enterprise data platforms, Lars is passionate about building robust data ecosystems and fostering a culture of advanced analytics. Lars’s leadership ensures that AI strategy is aligned with business goals, enabling BASF Coatings to harness the full potential of data-driven decision-making.