The Data Intelligence Platform for Financial Services

Unify data and AI on an open and collaborative platform that easily integrates generative AI and LLM models, and empowers you to minimize risk, deliver personalized customer experiences and accelerate open data sharing and innovation.

Governed approach to risk management and compliance

Simplify the complexity of regulatory reporting, risk management and compliance by securely streamlining the acquisition, processing and transmission of data to empower better data governance practices.

Personalized products and services

Unify a variety of data — from market to alternative data — to enable hyper-personalized experiences that drive cross-selling opportunities, customer satisfaction and share of wallet.

Real-time insights, smarter decisions

Rapidly ingest all your data sources at scale to make better investment decisions, quickly detect new fraud patterns and bring real-time capabilities to risk management practices.

Open data sharing and data monetization

Bring together vast amounts of internal and third-party data with Delta Sharing to provide an open and secure method of data collaboration and sharing for companies. This allows financial institutions to monetize new data products and deliver advanced analytics capabilities to any cloud or tool without getting locked into proprietary technologies.

Financial institutions sit on a wealth of information captured from decades of customer information and transactions. Other nonfinancial companies can benefit from this data as they start to offer payment terms and lending options in their own applications. The challenge? It’s time consuming and expensive to bring in new data sets and partners, and for the data providers, security and privacy are top concerns.

Databricks Marketplace, underpinned by the powerful capabilities of Delta Sharing, streamlines this and enables customers to quickly integrate new data in their environment in a period of hours and days. They can also leverage new models and apps and even share data with other partners via secure data clean rooms.

• Integrate point-of-sale and external causal data from partners
• Leverage data clean rooms with Habu and LiveRamp
• Quickly leverage data from the customer tenant with third-party apps

The impact of generative AI and large language models (LLMs) on society is growing by the day. Within the financial services industry, practical applications for innovations such as ChatGPT and Dolly are widespread — including the rapid search of large product catalogs, streamlining customer service with intelligent chatbots, analyzing customer data and sentiments for personalization, and more — all with the goal of increasing customer satisfaction, loyalty and sales.

The fuel that makes an LLM run effectively is high-quality data, and lots of it. The Databricks Data Intelligence Platform provides the underlying architecture and tooling to harness customer and operational data to easily deliver generative AI and LLM models to the entire organization. With a unified platform for all data types — structured, semi-structured and unstructured — the lakehouse architecture enables financial services firms to power their AI initiatives with all the data necessary.

On top of the unified platform Databricks provides, we have developed free, purpose-built guides — fully functional notebooks and best practices — that speed up results across the most common and high-impact retail and consumer goods use cases. Read our Generative AI in Financial Services blog to help you get started today or check out our latest Solution Accelerators.