Mars Petcare serves millions of pets and owners across 130 countries, using Databricks Data + AI Platform to unify and govern diverse data types for Pet 360 insights. By decentralizing, federating, and securing pet data, Mars enables personalized care, resolves breed confusion, and fosters collaboration with a Data Mesh approach. Unity Catalog creates a holistic ecosystem for each pet’s journey, powering the mission to build A Better World For Pets through science, innovation, and secure data-driven experiences.