Databricks at Cannes Lions
June 22-26, 2026
The future of marketing is being rebuilt for the AI era. See what’s next.

Meet with Databricks at the Hotel Martinez
73 Bd de la Croisette 06400 Cannes, France
Customer engagement is entering a new chapter. AI is reshaping how customers discover, evaluate and engage, elevating the role of CMO to the center of data, decisions and growth. Yet most organizations remain limited by fragmented systems. The next era will be led by CMOs who build a shared foundation for data and intelligence.
Join us in Cannes with the leaders shaping what’s next.
Agenda: Where the future of marketing takes the stage
From beach houses to intimate receptions, Databricks is at the center of Cannes’ most important conversations with leaders shaping the future of marketing. Find us across live stages and curated activations, including:
Monday, June 22
Tuesday, June 23
Wednesday, June 24
Thursday, June 25

The foundation for agentic marketing
Marketing is shifting from human-led execution to agentic systems that learn and act in real time. Yet most organizations are still constrained by fragmented foundations that limit AI’s potential.
The CMOs who win will treat customer data as a strategic asset, unifying context and intelligence across every system.
That’s how marketing moves from pilots to production. Databricks is where it’s built.
