Genie Code Tutorial: Customer Segmentation

A hands-on, L300 tutorial walking through customer segmentation with Genie Code on Databricks — from data prep to model output.

In this tutorial, you use Genie Code to run end-to-end customer segmentation directly inside a Databricks notebook. Starting from a raw marketing campaign data set, Genie Code handles data profiling, feature engineering, K-means clustering, and persona generation — all from a single prompt.