With over 4 billion subscribers, Viacom is focused on delivering amazing viewing experiences to their global audiences. Core to this strategy is ensuring...
This is a guest post from Matt Hogan, Sr. Director of Engineering, Analytics and Reporting at McGraw-Hill Education. McGraw-Hill Education is a 129-year-old...
Introduction: What is MediaMath? MediaMath is a demand-side media buying and data management platform. This means that brands and ad agencies can use...