In today's data-driven landscape, organizations face the challenge of aggregating data to derive meaningful insights that enrich audience profiles. Traditional data integration methods...

MMM (Marketing or Media Mix Modeling), is a data-driven methodology that enables companies to identify and measure the impact of their marketing campaigns...

We recently announced our partnership with Databricks to bring multi-cloud data clean room collaboration capabilities to every Lakehouse. Our integration with Databricks combines...

We're thrilled to announce the launch of Gamehouse - a new Brickbuilder solution. This modern reference architecture for game analytics is the result...

Is your game studio looking to stay ahead of the curve in a rapidly evolving industry? Look no further than our Ultimate Guide...

The Databricks Media & Entertainment Symposium brought together industry leaders to discuss the evolving role data and technology play in acquiring, engaging and...

A Customer Data Platform, or CDP, is a must-have for any modern business. A CDP is a powerful tool that allows you to...

Download our guide to Communications, Media & Entertainment at Data + AI Summit to help plan your Summit experience. The time for Data...